Becker Logistics Blog - Winning a Customer Back

Winning a Customer Back

Often times, despite our efforts to retain our highly valued customers, some choose to go elsewhere to fulfill their professional needs. A customer is indefinitely important to the value of a business, and particularly within the logistics industry, winning back a customer becomes critical. The primary issue companies face is the lack of understanding behind

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Becker Logistics Blog cover photo - The Importance of Customer Service

The Importance of Customer Service

Customers are the backbone of most businesses. However, every single day in every business in America, customers are walking away. Companies spend a lot of time and money securing new customers but not as much effort is spent on retaining them. Keeping a customer needs to be a team effort with a great focus on

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Becker Logistics Blog cover for high customer concentration

How to Face High Customer Concentration

Within the logistics industry, and particularly for freight brokers or third-party logistics companies, having a high customer concentration can pose major risks to a company’s overall growth rate and revenue. Essentially, customer concentration is a measure of the distribution of revenue within a company’s customer base. While this can yield large amounts of consistent revenue,

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